01 · Sponsored events
Host the moment
Branded sessions with our communities, at your venue or built around your product. Footfall on the day, content for weeks after.
One channelto the people who live well.
Stop chasing communities one DM at a time. Reach the most health-conscious people in the city through the run clubs, court socials and wellness communities they already trust.
Real people, in the room.
Not impressions bought by the thousand. Adults who show up in person, week after week, mostly 25 to 45 and ready to spend on how they feel.
2,461
new faces in 90 days
156
events hosted
47
new organizers
HK$300K+
generated with our top 10 communities
Last 90 days, 22 Jul to 19 Oct 2026
In good company.
We connect the biggest brands in wellness with our communities.
iHerb
Elle
IM8
Aspire
+20 more
Three ways in.
Pick one or combine them. Every activation runs through organizers your audience already follows.
01 · Sponsored events
02 · Product sampling
Put it in their hands
The Ground Supply matches your product with the right organizers, who hand it out at their own events.
03 · Community ambassadors
Be part of the routine
Organizers who create regular content with your brand, with impressions you can measure. Venues can fill quiet hours with real groups.
Run clubs and fitness
Running, Hyrox, HIIT and hybrid training. High consistency, every week.
Racket sports
Pickleball, padel and social sports clubs, mixing play with the after-party.
Body and mind
Yoga, pilates, breathwork, ice baths and sound baths.
The Ground Supply.
The most targeted sampling channel in sports and wellness. We match your product with the organizers whose crowd fits, and they hand it out at their own events. No flyers, no junk.
- Matched to the events and communities that fit your brand
- Product goes straight from you to the organizer
- Every drop measured with RSVP and attendance data
The best way to reach active adults
Thousands of young, active, high-spending adults, gathered around the things they love doing.
Straight to the organizer
You send product to the organizer running the event. The community makes the media.
Measured, not guessed
Unique promo codes, attendance data and impressions in one report after every drop.
How a drop works.
You seed
Tell us what you can provide, and the events, communities, crowd size and outcome you want.
Community unboxes
We match you with organizers and they hand out your product at their events. Real reactions and real content, never scripted.
You get the report
Attendance and demographics, promo code redemptions and content impressions, in one place.
Partner with the community
Keep going with the communities that worked: affiliate sales and ongoing marketing, run by the organizers themselves.
Good things, hand-delivered.
What you can ask for in return.
Social posts
Organizers post with your product and tag your brand, in their own voice and to their own followers.
On-site moments
A tasting table, a shout-out or a finish-line handout. Your product gets its moment at the event.
Promo codes
Your code shown to everyone attending, so the interest has somewhere to go after the day.
Put your product in the right hands.
Tell us about your brand or venue and we'll come back with the communities that fit.
Thank you.We'll be in touch soon.
Something went wrong. Please email info@theground.io instead.